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Welcome to the interactive web schedule for the 2018 Vermont Tourism Summit! For tips on how to navigate this site, visit the "Helpful Info" section. To return to the main website, go to: www.vttourismsummit.org.

Thursday, April 12 • 11:30am - 12:30pm
CONCURRENT SESSION: Right, Relevant, and Real: The African American Marketplace

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Only a fraction of one percent of the 80+ billion dollars that Black/African Americans spend annually on travel and leisure comes to Vermont. Learn how to tap into this market, create brand loyalty, and provide a service that exceeds the expectations of Black/African Americans for an experience in our state.
Target Audience: Marketing Professionals; All Tourism Businesses
Level of Difficulty: Introductory to Intermediate

Speakers
CB

Catherine Brooks

Rokeby Museum
Catherine Brooks is director of Rokeby Museum, having previously served on the Rokeby board for a number of years. Formerly, she held positions with the Vermont Department of Tourism & Marketing as Cultural Heritage Tourism Coordinator, and at the Shelburne Museum as Director of... Read More →
MA

Mary A. Duncan

AiyeKan Project Educational Tours & Travel
Mary is the coordinator for AiyeKan Project Educational Tours and Travel in Lansing, Michigan, where she develops and coordinates cultural and heritage tours with emphasis on African people history and culture. She holds a Master of Social Work from Western Michigan University in... Read More →
PM

Paula Maynard

Hildene, The Lincoln Family Home
Paula Maynard has been involved in Vermont’s tourism industry for nearly three decades, with the past 13 years spent at Hildene, The Lincoln Family Home as Group Tour Director, Press Director and Volunteer Coordinator. Located in Manchester and considered to be one of the nation’s... Read More →
CR

Curtiss Reed

Vermont Partnership for Fairness & Diversity
Curtiss Reed, Jr. first experienced Vermont on a cross country ski vacation during the epic nor’easter of 1978—six months later he relocated to Vermont from the Midwest. In 2003 Reed launched the Vermont Vision for a Multicultural Future Initiative, a forty year initiative to... Read More →

Sponsors

Thursday April 12, 2018 11:30am - 12:30pm EDT
Dorset Room (Garden Level)

Attendees (1)